February 2012
2 posts
1 tag
What makes a great agency? Curiosity
The great thing about being a kid is that everything is new, it’s so freaking fresh. The two favourite phrases that I’ve learned from kids are “What’s that?” and “Why?”. Without asks this thousands of times then they wouldn’t learn the big stuff.
I bring those questions into work everyday. I use them even if I think I know the answer and in the...
1 tag
What makes a great agency? Clients
While doing some research for a tourism pitch I came across this quote:
We still have an essentially conflicted attitude to visitors – needing their money but finding their actual presence a nuisance. Virtual visitors would be ideal for many.
This kind of thinking, this kind of looking at your life blood as a necessary evil, can raise it’s ugly head in all walks of life. When I was a...
January 2012
16 posts
2 tags
What makes a great agency? People
In my wonderful, hilarious life I’ve worked full time in five places. The Village Theatre, the Tron Theatre, Biscuit, GRP, Equator and now here at Good. Ok. Six
Each one of these places have made me a better person both personally and professionally. The one thing that all these things had in common though was the people who worked in them.
The most interesting thing about all these...
1 tag
Great
Four years ago I wrote a few posts about what makes a great agency. Looking back I don’t think that too much has changed in what creates a great agency but I do think my thoughts have matured a wee bit on them. We’ve been going through our own brand positioning process at Good, one that has been harder than we probably originally thought. What we’ve come up with is bang on...
1 tag
People use Internets a lot when not at desks... →
Give people the means to consume more data and then be surprised that they actually consume shit loads more data. I really don’t know how I feel about this being some kind of “Occupy the Downlink” vibe. My initial reaction of dry puking in my mouth. May stay like that. I’ll let you know.
2 tags
Pinterest for guys... →
Pinterest? Wha? It’s only the next, coolest new social medja place this month. Bet you’re delighted! Anyway, it’s supposedly full of the ladies and if you’re a guy, like me, you may feel feart. You probably won’t though. Anyway, here’s a cheeky guide to sort you out. You’re welcome.
2 tags
Carriers hate you. →
This pisses me off. Where is the loyalty created if I have to upgrade my phone because I’m being denied features rather than I want new hardware. It’s short sighted and it’s wrong. It makes me mad. I love Windows Phone 7 but it would hulk me right out if I had to wait for a software upgrade because of the carrier’s choice. Raging.
2 tags
The Screamover →
Love Gary Oldman. Love.
1 tag
Spy planes are cool. →
I want one.
1 tag
Creative Scheduling →
Probably one of the most important elements that’s ignored/misunderstood in agencies. IMHO of course.
1 tag
Insert Line About Poking Here →
30% of all divorces cite Facebook as a problem? Really? I just think people can’t come up with imaginative excuses. “Use of penis was no longer exclusive” maybe?
1 tag
The Power of M&M's →
And at least once, Van Halen followed through, peremptorily cancelling a show in Colorado when Roth found some brown M&M’s in his dressing room. This turned out to be, however, not another example of the insane demands of power-mad celebrities but an ingenious ruse.
Often viewed as utterly diva behaviour but this “demand” highlights a lovely bit of rational thinking.
3 tags
Screen Technology is Cool →
In the ultimate future of display technology, there is no display. We will communicate with images that are in our minds already.
Love this shit.
1 tag
Resolution 001
The deeper you get into the wonderful world of digital the more you get to use clever things that are are free. FREE! This is clearly great but it kind of dawned on me that I was really starting to rely on these glorious bits of free. Free as in Spotify, Dropbox, DropDAV, Evernote and what have you.
So as part as my all round, good way to live, I decided to buy these products. Some have big...
5 tags
Reading's Changing? →
Or is it us? I love my Kindle and wouldn’t go anywhere without it. I loved this little article and, apart from watching less TV, it certainly chimes with the way that my reading habits have changed since the Kindle popped in through the post.
- A few years ago I might finish a book and not have another one in the pipeline. I would start watching a TV series, which would occupy my spare...
1 tag
Disgust me one more time →
But was the paper so outraged by the scenes that it declined to illustrate its story with a big blow-up picture on page 9? Think again.
Idiots.
3 tags
Try before you like →
Let’s slow down and think about it for a moment.
When is the last time you were engaged with a product you hadn’t yet used?
When have you ever spawned a conversation about a brand you had no experience with?
When have you joined a community devoted to goods you’ve never tried?
The answer is, probably never.
Couldn’t agree more. I get wound up by those looking to reach new...
2 tags
Do You Drink and Buy? →
Amanda Schuster, a wine-and-spirits writer and consultant in Brooklyn, says she never shops in actual stores after drinking, but she finds it hard to resist the Web. “It feels productive in a way — like I didn’t just come home drunk and pass out, I went home and did something,” she said.
I may have done this.