Archive for August, 2008
Thought for the day
It’s not what we have that make us unhappy. It’s what we don’t have.
Things to remember
We’re not trying to sell things to people, we want to persuade them to buy.
How I’ll resurrect the magazine industry
Magcloud is a cool wee website that allows you to create a magazine of your own making. All very Web 2.0 and long tail but very clever. I’m planning my first publication that when published is sure to be a winner. It will be carefully be left randomly around homes to give that air of sophistication and wit.
I present: furniture porn monthly! It’s like it is 2000 all over again.
What The Big Idea?
BBC Four have been showing a series of advertising related programmes to coincide with the broadcasting of Mad Men here in the UK. I’ve been loving a programme called The Hard Sell which is all about the promotion of selling certain products. The first one I saw was about promoting Cigarettes and Alcohol. Really interesting to see old ads that are part of you from the seventies and eighties. It also makes me love YouTube all the more as I can get to see these ads again.
But the big thing for me was when will there be the big idea for Internet advertising? Yes the nature of the advertising space is nowhere near the same the programme should just how bad the first TV ads were. You could say the same for most Internet ads. When will online media not mimic TV or film? What will a true Internet ad look like? Is this the best that we have? What will be the breakthrough moment that will define the media with the potential as an art form. Where’s our Guiness ad?
Just what I always wanted
I saw today a list of features, benefits if you will, for a Dyson vacuum cleaner. It listed very highly a ‘fast start up time’. I have never, ever started a vacumm and thought, ” That was a bit slow to start”.
I’m obviously thinking about it too much. How slow is too slow? I pondered this while looking at the heads above.
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Friendfeed
- Words can quite describe just how much I can't stand Flower of Scotland. Not very progressive.
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- @iainlennox I was on apple trailers earlier on this evening and it was there. I still have the fanboy drool to prove it.
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